At Macian, we are leading a revolution in how we create, consume and dispose shoes.

Our vision is to liberate fashion from human exploitation and excessive consumption and disposal of products and materials, but instead anchor it to a rich heritage of craftsmanship, style, culture, and values. We believe that we can make a difference by creating shoes that will stand the test of the time and become part of our customer’s personal aesthetic story and legacy.  

Macian’s philosophy is about: “Buy better, Use more and Keep longer”.

At Macian, we believe in creating timeless designs that transcend fashion trends, exhibit the finest craftsmanship, showcase British heritage and manufacturing, combine human ingenuity and luxury, while ensuring that our customers can enjoy their Macian shoes for years to come. We are obsessed with the types of materials and methods we use in making each of our collections and committed to supporting our local community and finest craftsmanship. Macian shoes are crafted with high quality materials and limited waste, and can be repaired. Following a circular economy business model, Macian’s shoes are made to be enjoyed for as long as possible while delivering the highest value and aesthetic pleasure they can, for as long as they can. We do this by standing behind the key circular principles of: “use materials wisely”, “make products well” and “support local”.

Use Material Wisely

We use high-quality leather and soles from Europe and encourage the use of traditional techniques and recycled materials, minimising environmental impact and waste while maximising product longevity, and promoting artisanal skills and ethical standards, e.g.  artisanal clicking skills, combined with technical precision. Furthermore, we produce our packaging and shoe bags in the UK, minimising overseas shipments, and use FSC certified and recycled and/or 100% recyclable materials.

Make Products Well

Macian’s shoes are Goodyear welted, allowing for multiple resoling, and repairing, therefore extending the shoe lifespan.

Goodyear welting is a type of shoe construction technique. 

There are three basic construction techniques used in the production of shoes: Blake welting, Cement, and Goodyear welted. The most durable and labour-intensive of these three is the process known as the Goodyear welting (Charles Goodyear Jr patented the machine). Goodyear welting is a traditional British shoemaking technique that is used to create high-quality, durable, and comfortable shoes. The process involves attaching a strip of leather, called a "welt," to the insole of the shoe. The upper of the shoe is then sewn to the welt, and the welt is in turn sewn to the outsole. This creates a secure and flexible connection between the upper and the outsole, allowing the shoe to better conform to the shape of the foot and provide added support.

The cork filling takes an impression of your foot as you wear the shoe, for extra comfort.

One of the main benefits of Goodyear welting is its durability.

Because the upper and outsole are stitched together, rather than glued, the shoe can be resoled multiple times, extending its life. This construction also makes it possible to adjust the fit of the shoe, if needed, and to replace the insole.

This type of construction with the finest materials makes for long-lasting durability and comfort. The shoe can be resoled on numerous occasions for a truly sustainable approach. Only Goodyear welting allows for this reincarnation of your favourite shoes.

In addition to Goodyear welting, we use durable rubber soles, i.e., Vibram and Dainite, reducing the need for frequent replacements.